Sociocultural Exchanges
CULTURAL DIFFUSION & CONSUMERISM: THE INSTIGATORS
Different cultures around the world are becoming increasingly similar and converging around adopted cultural traits (in the form of music, language, beliefs, technology, customs, food and dress). This is the result of two processes. A. A mixing (hybridization) of cultures due to increased connections in the world today such as through migration and tourism B. The 'export' of supposedly superior ideas of 'the West' to the rest of the world through TNCs and consumer culture. 1a. Cultural Diffusion AND Branded Commodities PPT and Overview 1b. Cultural Diffusion Photojournalism (Student Work): America, India, Britain, China, & Ireland |
1c. 'Branded Commodities;' The Biggest in the World - Coca Cola & McDonald's
Produce a half-page page summary on the commodities below which examines the spatial and temporal adoption patterns of each of these 'mega-products' (AKA branded commodities) with a clear conclusion as to which commodity is the clear winner in terms of influence.
(Post your one page overview below by end of the break)
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DIASPORAS: THE DRIVERS
2a. Diaspora Overview PPT
Diaspora ~ a group of people who live outside the area in which they had lived for a long time or in which their ancestors lived
2b. Diaspora Worksheets:
Research Your Own Chosen Diaspora Using News Articles & TV Reports
Look at the Mind Map Links Below; Choose 4 ways (each) that the minority culture is preserved and adopted by a named host country.
(USA is the preferred choice however another host country is possible)
- Preservation Mind Map
- Adoption Mind Map
INDIGENOUS SOCIETIES: THE CASUALTIES?
Examine the impact of cultural diffusion on one indigenous and remote society through the influence of international interactions.
3a. Cultural Diffusion vs. Cultural Imperialism PPT
Video: "Saving the Awa Tribe" from BBC and Survival International
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CULTURAL IMPERIALISM: THE FORCE
3b. Go to the Survivial International website for the Awa Tribe: Review and Summarize the sections below in your notes: The Hunt Boom & Bust Entering the Spirit World Uncontacted Awa Invasion CAN YOU FIND EXAMPLES OF "Cultural Imperialism" in the Awa Story? Cultural Imperialism Is:
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Additional Readings
On the Awa Tribes of Brazilian Amazon..... The Guardian: Loggers 'Burn Amazon Tribe Girls Alive' Vanity Fair's Awa Article: The Last of Eden On positive cultural diffusion? Or cultural Imperialism? In Canada BBCNews: Footy on the Rez - In Search of the Beautiful Game |